Thousands Of Mobikes Marked To Deter Theft

Around 4,000 Mobikes in London are being marked with SelectaDNA in order to keep a handle on bike theft by acting as a deterrent to thieves.

Mobike is a smart, dock-less bike sharing platform for urban short trips that allows customers to end their ride in any bicycle parking location near to their destination. The eco-friendly and sustainable service was previously using another marking solution which didn’t suit their needs, so they chose SelectaDNA, based upon the strong deterrent factor and the fact there is no annual licence fee.

According to Mobike, the instances of theft and damage that they do experience tend to occur during school holidays. However, theft is not a huge problem for them as Mobikes have excellent GPS security and rear wheel locks built in. 
The bikes already have their own large, visible registration number, so giving each Mobike a unique ID (which they would get if they were registered on national cycle database BikeRegister) was not needed in this instance. BikeRegister is owned and maintained by Selectamark Security Systems, which produces SelectaDNA.

James Brown, SelectaDNA MD said: “After providing training at their London workshop, I was given the use of a Mobike to cycle back to Waterloo, and it was an excellent experience – comfortable and easy at the end of the journey as you can leave the bike in any safe location.”