Proven Retail Crime Prevention

Retailers use SelectaDNA forensic marking to protect stock, staff and stores. Marked goods can be identified by police and traced back to the store they were stolen from.

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Most retail security stops at the door

CCTV shows what happened in store. Security tags trigger an alarm at the exit. Once stolen stock leaves the building, neither can prove where it came from. Much of today’s shop theft is driven by resale, with goods sold on quickly through shops, car boot sales and online.

Forensic marking keeps working after the item has gone.

SelectaDNA retail crime solutions

SelectaDNA's award-winning solutions use a uniquely coded synthetic DNA solution to mark and identify assets and criminals. There is nothing that criminals fear more than DNA evidence, which is why SelectaDNA is such an effective deterrent.

SelectaDNA offers a range of solutions to protect retail premises and make staff and customers feel safe and secure. These proven solutions can help reduce crime in stores whilst retaining that essential customer experience, providing you with an effective deterrent against theft, loss, shrinkage, robbery and personal attacks.

Robbery & Burglary

SelectaDNA Intruder Spray is the ultimate commercial burglary and robbery deterrent, and an ideal way for businesses, shops, banks and other premises to protect their valuable stock, cash and staff.

SelectaDNA Intruder Spray can be linked to intruder alarm systems, or used as a stand-alone system activated by a panic button. Once triggered SelectaDNA Intruder Spray will soak intruders in a solution containing a unique DNA code and UV tracer, when they are leaving the premises

Violence and abuse against colleagues

SelectaDNA Tagging and Defence Sprays are offender marking sprays used to deter and detect personal attack and criminal behaviour. They can be used from a safe distance when other forms of conflict resolution have failed.

SelectaDNA’s hand-held spray solutions are designed to deter personal attacks, prevent the escalation of situations that could lead up to them, reduce overall crime levels, and reassure communities of their safety. The spray unit works by spraying and tagging the offender with an invisible solution of unique synthetic DNA and UV marker that clings to skin and clothing for days, weeks or even months.

Shoplifting & stolen stock

We offer a range of stock marking solutions, such as SelectaDNA Property Marking Kits, which are designed to reduce theft and burglaries by coding valuable possessions with a unique DNA solution, and using warning labels/signs to keep thieves away.

SelectaDNA Marking KIts contain a unique DNA signature which is then linked to the owner of the property via our secure database. The liquid also contains thousands of unique microdots, allowing the police two ways to identify marked items. If property is stolen and later found, police can link it directly with the crime scene, giving police the evidence they need to convict criminals.

Theft in transit

SelectaDNA Portable Container Sprays aid in the protection and deterring of theft from larger storage facilities such as containers and trucks.

The portable spray system can be used in covert or overt operations and is fully operational within minutes. It is the ideal theft deterrent for cargo, high value goods in transit and tools and equipment in static containers. The kit is battery powered, quick to deploy, can be disarmed using a key fob and has GSM functionality.

Unauthorised access

SelectaDNA Access Point Alarm provides real-time monitoring of entry and access points. Its quick to deploy, and offers an instant alerting system to make users aware of any activity at your access points such as doors and shutters.

The alarm system can be used in covert or overt operations and is fully operational within minutes. Through GSM functionality, the access point alarm can send alerts up to 5 recipients.

How it works:

1. Mark: apply SelectaDNA to high-risk stock. It’s invisible to the naked eye.
2. Register: each unique code is linked to your store on the Secure Asset Register.
3. Recover: police identify marked goods under UV light and link them back to you.

"Increasing the chance of detection is critical in deterring thieves from targeting retailers. SelectaDNA provides the police with the evidence they often need to secure convictions. Retailers need assistance from technology providers to protect their stores and particularly their employees, and we are passionate about providing them with the tools to do that.” Clair Frame, Head of Sales (UK)

Proven results

Operation Zoridon, Metropolitan Police

Retailers marked their most-targeted stock with SelectaDNA ahead of the Met’s crackdown on the shops reselling stolen goods. In Phase 3, 23,050 items were marked, officers visited nearly 400 premises, and 42 people were arrested.

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JD Sports

“We continually look for new and innovative ways in which to support our colleagues and disrupt criminals, and SelectaDNA offered something different in the fight against retail crime…” - Ian Williams, Head of Retail Profit & Asset Protection UK & Eire, JD Sports

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Operation Guard, Greater Manchester Police

Commercial burglary and robbery fell by 24% in the wards where SelectaDNA Intruder Sprays were installed alongside deterrence messaging (Greater Manchester Police).

Trusted by

We work with many different types of internationally recognised organisations, providing them with new and innovative ways to prevent crime.

Talk to our retail team

For more information on how our security solutions can help protect your retail stores, please call us on 01689 860757 or email [email protected]