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Housing Association In Joint Police Initiative Against Burglary

Housing Association In Joint Police Initiative Against Burglary

HOUSING association Coast & Country has teamed up with Cleveland Police to provide its residents with the latest in anti-theft technology as part of the Force’s SelectaDNA initiative.

SelectaDNA is a covert marking system that uses a DNA-based forensic formula to proactively deter property theft. The special liquid contains microdots, which glow blue under ultra violet light, and a unique secure DNA signature that allows the Police to trace the property back to the original owner.

Gail Atkinson, Tenant Advisor, was joined by PCSO Peter Davey as they worked their way through the streets of North Grangetown issuing SelectaDNA packs that included tamper proof stickers and window stickers to deter any potential thieves.

Coast & Country ran a similar campaign in 2009 following an increase in burglaries in North Grangetown. At the time the rise in crime meant that properties were becoming vacant as tenants moved to other less troubled areas. Following the initiative, Coast & Country and Cleveland Police noted a marked reduction in crime as a direct result of the use of SelectaDNA and deterrent labels.

Gail Atkinson said: “We’re really pleased to be able to work with Cleveland Police on the SelectaDNA initiative. The last time we organised a similar project we saw huge drop off in the number of crimes committed on the estate.

“At Coast & Country we aim to develop sustainable communities and proactively seek opportunities to improve the communities in which we operate in order to ensure that they are places that our tenants choose to live – preventing crime can only be a positive step towards this.”

PCSO Peter Davey said: “Cleveland Police work closely with our partnership agencies and SelectaDNA marking has been used by Coast & Country in this area to great effect before in reducing burglaries and thefts.

“By visiting every home in the area and offering householders this marking scheme we hope that they feel reassured that if the worst happens they still stand a chance of getting their property back. Every home we visit gets a sticker in the window saying that the property inside is marked – a sure-fire deterrent to would be thieves.”


For further information and images contact: Angela Singleton, Press Officer for Selectamark.

Mobile: +44(0)7905 623819
Twitter: @selectadna

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