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Dudley DNA Scheme Cuts Burglaries By More Than Half

Dudley DNA Scheme Cuts Burglaries By More Than Half

ONE YEAR on from the launch of a SelectaDNA property marking scheme in a crime hotspot in Dudley, residential burglaries have been cut by an impressive 52%.
Operation Identify, a police-backed scheme covering more than 700 homes in the Kates Hill area, involved the distribution of SelectaDNA kits to residents by local officers. The scheme was funded by Dudley's Community Safety Partnership.
Police monitoring research shows the project has been a big success for not only reducing burglary by more than half, but also in terms of significantly narrowing the gap between burglary dwelling rates in the ‘Identify’ area when compared with the Dudley borough average.
Bob Dimmock, Performance and Commissioning Manager, Dudley Community Safety Team, said: “Operation Identify was launched in an area of Kates Hill in December 2008 and SelectaDNA kits were offered to local residents. They were encouraged to mark any valuable household items such as laptops, computers, flatscreen TVs, DVD players, iPods and SatNav systems.”

The kits contain a bottle of the SelectaDNA formula which consists of an ultraviolet tracer and a unique DNA code. The clear liquid can be applied by residents to any household item to identify it as belonging to their property. If it is stolen and later recovered by police, the item can be scanned by police and traced back to the rightful owner via the DNA marking.
Mr Dimmock continued: “One year on and we are pleased to report that the scheme has been very successful and has reduced burglary dwelling offences by 52%.”

SelectaDNA is an increasingly popular choice for community partnership property marking schemes due to its one-off price with no hidden renewal fees.
Bob Dimmock confirmed: “SelectaDNA was chosen by our panel over other security marking products because we felt it would give us more output for our available funding.”

For further information and images contact: Angela Singleton, Press Officer for Selectamark.

Mobile: +44(0)7905 623819
Twitter: @selectadna

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