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Dot To Dot Technology For Housing Estate

A HOUSING association in Sunderland is using hi-tech property marking kits containing coded microdots to combat residential theft from one of the estates it manages.

The initiative sees Gentoo Sunderland link up with Sunderland West Neighbourhood Policing Team to provide residents of the Thorney Close estate with SelectaDNA property marking kits.

SelectaDNA is a clear liquid which contains unique DNA-coded microdots registered to a specific property. It can be easily applied to personal possessions including flatscreen TVs, jewellery, bikes and other expensive goods. The product is almost invisible when applied and does not damage valuable property in any way.

Anything which is stolen during a break-in and later recovered by police can be directly traced back to the owner. It will also link a burglar directly to the crime scene, increasing the chances of a successful conviction at court.

Acting Neighbourhood Inspector Kevin Jones, who covers the area, said: "In partnership with Gentoo, we'll be handing out the kits to residents in Thorney Close to help put a stop to the number of garages being broken into.”

He continued: “We'll be advising people to use it on anything they keep inside such as tools, electrical equipment, bikes and bike parts. If their garage does get broken into and items are stolen, if SelectaDNA has been used we can easily trace the items back to the rightful owner.

"The property marking kits also act as a deterrent to potential thieves as if they're found in possession of stolen property that's been marked, it can clearly be identified as not belonging to them."

Gentoo Sunderland is the housing association of the Gentoo Group, responsible for delivering core housing management services and maintenance to approximately 70,000 customers in 30,000 homes. 

Thorney Close is one of the estates managed by Gentoo Sunderland and is home to approximately 10,000 residents. The estate also consists of amenities such as shops, a community centre, schools, churches, and a library. Signs are being put up around the estate warning potential thieves that property has been security marked.

Michelle Meldrum, Deputy Director of Gentoo Sunderland said: “This is a fantastic initiative and demonstrates the importance we place upon creating safer places to live. Through this partnership we hope to target the criminals who blight our neighbourhoods.”

For further information and images contact: Angela Singleton, Press Officer for Selectamark.

Mobile: +44(0)7905 623819
Email: angela.singleton@selectamark.co.uk
Twitter: @selectadna

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